PPC - Paid Advertising Services
Strategic investment in paid advertising can make a fundamental impact on sales revenues.
With budgets of any size, we can guarantee you the best possible ROI via targeted Google AdWords, Bing Ads and Paid Social Media campaigns across Facebook, Instagram and LinkedIn.
Pursuit is a Google Partner, and our dedicated PPC specialists create and manage highly targeted paid campaigns across search, display, video, shopping and gmail. All campaigns are results-driven, whether this may be to increase web traffic, drive sales and/or to create warm leads.
We offer detailed competitor analysis reporting and on-going recommendations to ensure your brand is consistently prominent within an ever-transforming digital world.
The Pursuit Approach:
- PPC Audit Tier One – performance matrix report with in-depth insight and recommended changes for existing accounts
- PPC Audit Tier Two – tier one report with additional and extensive competitor analysis
- Strategy conception, audience profiling and account establishment
- On-going keyword and negative keyword research
- Landing page creation and on-going UX optimisation
- Creation and on-going A/B testing of ad copy
- Multi-channel re-marketing strategy
- Integration with Google Analytics with full reporting
“Pursuit Marketing were fun to work with – each team member provided something different in value. We were particularly impressed by their determination to deliver successful campaigns, commitment to our brand development and overall dedication to our projects.”
Helen Workman Marketing Manager XMA Marketing